Introducing Business Wire Interactive Media

Interact With Your Audience on a Whole New Level

Business Wire Interactive Media bundles interactive content with your news release, dramatically improving engagement

Dynamic Story Telling

Each StorySetTM attracts and engages journalists, influencers and prospects through interactive hotspots and calls to action.

The StorySet^TM interactive format helps you tell the full story, using a variety of media to keep your audience engaged.

Each StorySet^TMuses your existing infographics, customer video clips, product reviews and high impact visuals to support your story.

Extend Your Reach

Deliver your story into the newsrooms of outlets such as AP, Dow Jones, AFP and Bloomberg - as well social channels, search engines and more.

Measure Business Impact

Measure business impact with real-time reports tracking engagement, mentions and key message adoption.

In fact studies show that interactive content yields 2x longer engagements and 91% of B to B buyers prefer to consume visual interactive content.

Activate your audience by presenting your news in their preferred format – textual, visual or interactive.

Improve engagement and message adoption through interactive learning.

Bring new life to existing assets in creative, informative and visually appealing ways.